Relevant Chews

That is certainly not a call to action, rather something to consider when setting the low bar of constructive criticism.

The truth is business hecklers come in all shapes and sizes, and sometimes from the one you least suspect. You will meet them at a conference presentation, or at the next network gathering. Look past the person and the sting of the NO, and there is value in any stalled elevator pitch.

We get so caught up in the good we think we’re bringing the world, that sometimes we need that person that ‘just doesn’t get it’ to help us get our mojo back—the relevant differentiator that can determine the fate of your business.

If you’ve ever read any Guy Kawasaki, he has a point about “Make Meaning.”  It’s not how cool you think you are… do people believe in your product, care about your mission, and trust in your sincerity?

In the moment you may want to strangler the nay-sayer, but an unwavering commitment to make meaning is why you are in business. Figure that out and there is nobody that can talk you off the value you deliver!